Maintaining a presence on LinkedIn has become as vital for job-searchers as writing a solid resume. Nowadays, some recruiters will contact you based on your LinkedIn profile alone, making it an invaluable resource. However, if you have your own business, you may not have set up a LinkedIn business account yet, and the process is thankfully simple.
Why You Should Never Underestimate Local Marketing
When you’re searching for somewhere to eat or shop, you wouldn’t think of googling establishments in a different city, right? So why do so many businesses fail to pay attention to local marketing?
The Strategic Role Of The CIO
CIO’s 18th annual State of the CIO(Chief Information officer) survey was conducted with the objective to better understand how the role of the CIO
How Companies Hack Your Brain With Colors
In order to create successful businesses, marketers formulate intricate strategies that create lasting impressions on customers. One very important component of product and brand presentation is color.
Study: The Key to a Successful Demand Generation Campaign
“Marketing departments are struggling to succeed with their demand generation. Almost 60 percent of respondents indicated they feel their efforts are not very effective, with less than three percent stating they are very effective.”