Any writer knows (the slog and the importance) of writing a great headline. It’s a key way of getting clicks for your links and eyes on your website, but inspiration doesn’t always strike on command. Luckily, this infographic can help ensure you’re never high and dry.
Your Pay Per Click (PPC) Checklist
Pay per click advertising is nothing new. Some would argue Google perfected this form of online advertising years ago, but that isn’t quite the case. Like all search and ad systems Google uses, they are constantly updated and changed. Having a persistent marketing manager is vital when evaluating the success of PPC ads.