The difference between an open email and the spam folder is reaching the right people. How is your business faring when it comes to email personalization?
The Gender Gap Around The Globe
Women’s History Month may be over, but moments like the Women’s March and the #MeToo movement have led to more visibility when it comes to issues of gender equality.
The True Colors Of Brand Colors
Did you know that every color evokes a different response in humans? Certain colors are more effective in the clothing industry than technology or agriculture, all because of the way the colors are perceived.
Why Quora Is The Hottest New Marketing Tool
There are a number of social media options out there to help grow your business. You’ve got Instagram, Snapchat, Facebook, Twitter—but what about the question and answer platform, Quora,
Here’s The Secret To Keeping Your Customers
One on one conversation is the key to developing any successful relationship. Despite the growth of online self-help services, 79% of customers still prefer to speak to customer service over a telephone.
A Helpful Checklist For Creating A Successful App
Let’s face it, we’ve all had an idea for an app that we wanted to create, but we just didn’t know where to start. You can put an end to this phenomenon by following some simple steps and actually creating a successful app.
How Companies Hack Your Brain With Colors
In order to create successful businesses, marketers formulate intricate strategies that create lasting impressions on customers. One very important component of product and brand presentation is color.
The Eclectic Nature Of Ad Agency Personnel
Directly or indirectly, most people have had some experiences with ad agencies — a structured system of different individuals that bring your ideas to life. But there’s so much more to them than just position titles.
How Google Analytics Can Work For You
Online business popularity is currently at its apex. Considering what’s at stake, every business owner would like to maximize their site’s potential.
Is Gen Z The Most Entrepreneurial Generation Yet?
As a young person considering their economic prospects today, things may seem bleak. Find out why nearly half of the Gen Z generation intends to become entrepreneurs.