Do you want to increase your digital presence and snag a better job? Optimize your LinkedIn profile for social selling, and you’ll get measurable results.
From getting that promotion to just keeping your current role or changing industries completely, professional networking through social media is essential.
Sometimes, you only have the first impression to make a good impression. One brief look and you’re either in or out. If you want to score an interview, update your LinkedIn profile for social selling, which is a technical term that means you need to be appealing on the screen to snatch your next job. With this in mind, here are a few tips:
- Keep it professional. Don’t mention unnecessary personal information that won’t add anything to your profile and could hurt your chances.
- Take a good profile pic. LinkedIn profiles with pictures increase their InMail response rate by 40%. Use headshot that’s a high-resolution image.
- Summarize it up. Aim for 3 paragraphs with 3 or fewer sentences each. Don’t forget to include keywords.
Remember to fill out your LinkedIn profile in its entirety. Then add a call-to-action at the end to encourage potential employers or recruiters to contact you. Apply these tips to turn your LinkedIn profile into the best work tool at your disposal.