Who doesn’t want to stand out in the midst of online content? Well, look no further. Here are 12 steps so you can write ridiculously good content, every time.
For starters, it’s key to create original content. Search engines (like Google) aim to stop ranking bad content, and that includes copied content. It’s better to stick with original content, as it has a better chance of ranking higher in search results. This implies creating content that you would like to read, and working on ideas that haven’t been repeated ad nauseum.
On the other hand, great content will do you no good if your viewers aren’t inclined to click on it. Here’s where a strong headline comes in. A good headline makes your readers want to click and know more about what you have to say, so get good at crafting them!
Also, good content should provide your readers with fast answers. This translates into making your content easy to scan. Make it easy to gather the most important points with bold letters and subheaders. Remember also to cite your sources so your readers trust you!
Finally, tell a story. This one has been said over and over again, but it works: people want not only facts but to connect with you. It’s the magic of social media!
If you want even more tips on how to write kick-ass content, check out today’s infographic!